ENGAGE CHANNEL PARTNERS BETTER
We have realized that Channel partners’ played a vital role and hence are extremely importance in meeting revenue objectives. We perform Partner Analytics to find out Partner location, data, types of partners etc. We also perform Partner Segmentation to manage different types of Channels Partners. Those partners with lesser touch points would receive more communication, self-paced training and virtual support as and when required. It is important to engage Channel Partners better and have successful Channel collaboration which helps us deliver great value to customers as well as achieve high competitive advantage. We do not drive improvements by changing facets of their channel strategies, instead we provide innovative insights into areas of how to engage and prepare channel partners for a business and technology change. We and our channel partners leverage common tools and processes to enhance overall effectiveness.